Campaigns

MEN BLAZER

This statement piece is easy to wear with elegance!

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LE SMOKING

These power-suits are made to last, evolve & adapt to your wardrobe!

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FALL FAVES BY @NINAWARINK

Find out more about this mega babe her faves and get inspired on how to style them.

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FEMME FATALE

These new-in styles will give you the ability to enchant!

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COATS | Statement-making pieces

It’s time to invest in a winter coat, to turn to when the weather gets colder!

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Milan City Guide

We've got you covered with the prettiest hotspots in Milan. Check out the must-visits below to find a place to stay, to sip some cocktails or the place to head over for some shopping sprees. Your Milan city escape will be an unforgettable getaway for sure!

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THE COOL GIRLS

The cool girl's guide to musthaves for this a/w 2020 season!

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SWEET SUMMER

Here’s an edit full of NEW summer essentials: colourful & floral prints, perfect white dresses - so much cuteness.

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VIVE L'AMOUR

Blow his mind and dress up in your very best date night ‘fit.

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SWEET SHADES

SWEET SHADES, to update your summer wardrobe with! We’ve got you covered for every sunny to-do thing with these wardrobe winners.

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DAISY DREAMIN'

You heard it first: the daisy print is BIG news right now. This super cute & need-to-have print is taking over: dresses, tops, swimwear - it's all here!

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SWEETHEART VS BAD-ASS

Wanna be a sweetheart, or more into a bad-ass babe look? These prints are not only made to be worn together - but you can also perfectly mix ’n match them separately!

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FROM LBD TO LWD

Forget the LBD, we're now dreaming of the
perfect little white dress!

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I LEFT MY HEART IN TOKYO

No more sleepless nights, ‘cause while wearing these outstanding new-ins - you’ll get caught up in nightlife for sure

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SUMMER ROMANCE

From backyard picnics, to romantic nights in the garden with your romance - summer is loading..

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GARDEN PARTY

Things that aren’t cancelled: creating your own at-home garden party! 🎶🌿

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FESTIFEELS

You’re not hitting the festive fields this summer, but make sure to look good while FaceTiming with your babes, make it festival at home!

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The swimwear Edit

With no upcoming vacay on your calendar, you still need to look head-turning in the backyard - while lounging with a cocktail in your hand 🔥 

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SPRING FAVES by KAE

Here’s some MAJOR inspo for cute spring outfits - 'cause Kae is introducing her favourites!

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HOME STAYCAY

Styles you need for an at-home escape. From digital dating with your besties to sunny loungin’! Get ready for all the home looks you’ll love.

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#STAYINLOAVIES CHALLENGES

So many babes already accepted our challengeswe challenge you to dare the same!💘

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LIVE IN #LOAVIESDENIM TIMELESS JEANS

Denim has been our uniform since day one - ‘cause we pose, we dance, we flaunt & we live in it!

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THE NEW NEUTRALS

We’re introducing you the colours that go with pretty much everything. Freshen up your neutral fashion palette, with a hint of mint.

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SUNSHINE ON A GLOOMY DAY

Florals? For Spring? Groundbreaking! We’d like to brighten up your day with these fun & flirty styles.

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HOW TO STYLE - TOUGH GIRL TEE

This not-so-basic tough girl tee is that one iconic piece your wardrobe’s been calling out for. You won’t want to take off this one, ‘cause it pulls any outfit together!

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TOKYO LOOKBOOK

We'll take you through a variety of colour-coordinated looks that will excite your style!

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THE TRENCHCOAT

Make sure to get this one into your wardrobe staples ‘cause you will find yourself wearing it for years to come.

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LEFT MY HEART IN TOKYO

Tokyo style will never lose its magic touch: colour, prints,
leather & more
- it’s all here!

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PRETTY IN PIED

Pack away all prints cause this iconic pattern of black and white is back in business!

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CATWALK TRENDS

Shop the biggest trends of Spring straight from the catwalk!

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WESTERN ROMANCE

Go for the western style! We're in love with stand-out boots and clothing with swingy fringe.

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WHAT TO WEAR @DATENIGHT

Whatever you’ve got planned for the 14th of Feb, make sure to buy yourself a head-turning outfit, but what to wear?

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HOW TO STYLE - KEY ITEMS

How to style that perfect basic jeans or when to wear those dashing white cowboy boots? Get inspired!

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LIGHT IT UP

We just dropped some new obsessions - for the maximum style!

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HOW TO DRESS - OFFICE LOOK

Moderosa shows her 3 fave 'office party' looks

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HOW TO DRESS FOR NYE

How to dress for NYE? Use this night as an excuse to get dressed up & pop the champagne looking like a fleeky babe.

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HOW TO DRESS - DINNER PARTY

Moderosa shows her 3 fave 'dinner party' looks

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HOW TO DRESS - CHRISTMAS PARTY

Moderosa shows her 3 fave 'christmas party' looks

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DISCO DIVA MAKE-UP TUTORIAL

Attention to all babes: we show you a few steps to take, to make sure you’ll be that disco diva!

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AFTERPARTY #STUDIOLOAVIES

Check out who was there at the party

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HOW TO STYLE - GLAM ROCK OR EDGY ROCK

Are you a glam rock girl or does edgy rock babe fits you better? Watch how we mix and match our rock ‘fits!

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LOAVIES CHRISTMAS PARTY

Check out the aftermovie of our legendary
christmas party!

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LOAVIES DENIM

Jeans are the ultimate wardrobe staples, 'cause denim is a timeless thing of wonder

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